Talk:Balfa Mata/@comment-25809774-20151215143037/@comment-1419424-20151215202932

Why? Because Gintama and Idolm@ster are INCREDIBLY popular even today. Like, ridiculously so. And I'll still say promotion, because "let's put our stuff in this moderately popular game to boost our series' popularity!"

Take a moment, if you will, to think of all the hunting game collabs... in MH4U, there's Metroid, Zelda, Mario (I think), Final Fantasy, and the list goes on... Soul Sacrifice, we got a Ragnarok Odyssey ACE costume. SSD, we got Toukiden, FW, GE2... RO:A, there's so many. Tales of Symphonia, Gravity Rush, Grandia, Ragnarok Online, PAD, Princess Punt (although those two are pretty minor, even though PAD is the most popular mobage in the world), and that's just the ones I can remember.

So yeah, it's mutual popularity boosting, but also because, hey, what fan doesn't like cool stuff like that?

Stay salty.